10x
Employees have on average 10× more social connections than a brand's own channels
92%
of people trust recommendations from someone they know over any form of advertising
8xÂ
Content shared by employees gets 8× more engagement than content shared by the brand itself
700%
Leads generated through employee advocacy are 700% more likely to convert
Why it works
People trust people not brands
How It Works
We build and run your employee advocacy programme end to end.
Here's what that looks like:
We learn your business
We start by getting under the skin of your company. Your goals, your team, your culture. What good advocacy looks like for you. From there we build a programme designed specifically around your people — not a template, not a generic solution.
We brief your employees
Your team receives clear, simple briefs telling them exactly what to do and when. Whether that's capturing a moment on their phone or sharing a post we make it obvious, easy, and worth their while.
Every employee gets ready-to-share content, written in their own voice. They don't have to think about what to say or how to say it. Just share and move on. The easier it is to participate, the more your team does and the more your brand grows.
We make it easy for your team
We put their networks to work
A post from a real person reaches real people — ones who know them, trust their judgement, and are far more likely to pay attention than they would to anything posted by a brand. Your message spreads through the networks that matter most.
You decide what each action is worth - a share, a referral, a piece of captured content. We track it all automatically so nothing slips through the cracks and no one goes unrecognised.
Every contribution gets rewarded
What you get
Programme management
We run the system every week.
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Weekly content briefs and prompts for your team
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End-to-end coordination across contributors
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Done-for-you editing, approvals, and publishing
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Performance tracking and reporting.
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Ongoing optimisation of formats, topics, and output
Content & distribution
We create and publish content across your team and channels.
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8–30+ written posts per month (ghostwritten for founders and team)
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4–12 short-form videos (scripted, edited, ready to publish)
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Platform-ready formatting (LinkedIn, email, social)
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Scheduling and publishing across key channels
Strategy & Positioning
We define what you stand for and how you show up.
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Thought leadership positioning for your business and key people
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Clear content pillars and messaging frameworks
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Defined tone of voice and narrative direction
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Ongoing refinement based on what’s resonating
Senior Software Engineer
8+ years of experience
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Case Study
Please share Daniel:
"We're growing and looking for a Senior Developer to join us. If you know someone who's great at what they do and might be ready for a new challenge - I'd love to pass their details on. Feel free to drop me a message."
A growing tech company wants to hire a senior developer without paying recruiter fees, their HR manager sets a brief in Perks:
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"We're hiring let's get it in front of the right people."
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Perks writes a personalised LinkedIn post for each of their 25 staff and sends them a notification.
The team shares it in one click, that post reaches thousands of developers, designers, and industry contacts through people they already know.
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Three strong candidates apply that week, mentioning they saw it through a colleague. One gets hired. The employee whose post drove the introduction gets paid automatically.
Testimonials
"We'd tried getting staff to post on social before but it never stuck. Perks changed that within three weeks our content reach across social had grown by over 300%.
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We've had direct customer enquiries come in through employee posts and closed sales we can trace back to the programme. It's become one of the most effective things we do for growth."
Simon Stanley-Harris
COVER
"Before Perks, we were missing opportunities to capture the best moments from our projects.
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Now, our team knows exactly what to document and when.
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We’ve seen a clear increase in high-quality testimonials and case studies, and more importantly, a steady flow of new referrals directly linked to that content. It’s turned everyday work into a consistent driver of growth."
ABODE HOMES
Christine Hender